Episode: 198
Title: Norman Farrar Introduces Michael Kurtz – Designed from Scratch Concepts founder
Subtitle: “How to Design Your Ecommerce Brand in 2021”
Final Show Link: https://www.youtube.com/watch?v=cc0S1jnKuzs
Back on Lunch with Norm…Back on the show we have Michael Kurtz that joined to talk about tips for sellers using CRM’s for Amazon & Etsy, why are CRM’s important, and how to avoid the spam folder. At the end, we review the Beard Nations logo submission’s for our special logo critique. When it comes to creative ventures Michael Kurtz has done it all, from television and video games to marketing for tech startups. He’s even worked to create art for patents. He’s perfected ways to create your brand so that it grabs the consumer’s attention.
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In this episode, we discuss:
- 0:00 Intro/Housekeeping
- 3:59 Welcome Michael Kurtz
- 8:37 What is a Non-Fungible Token (NFT) Business?
- 11:14 Customer Relationship Management for Amazon
- 16:10 Subject Line Tips for Email Marketing
- 20:56 Email Marketing for Etsy
- 22:38 What Makes Etsy Special?
- 25:25 The Importance of Digital Marketer
- 28:49 Types and Uses of CRM Tools
- 30:59 The Best Time in Sending Email Campaign
- 38:00 Logo Feedbacks and Tips
- 57:09 Separating And Changing Brands on Amazon Listing
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