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Episode 232 - Should You Plan to Sell On Walmart in 2022 w/ Carrie Miller | Lunch With Norm Podcast

#232: Should You Plan to Sell On Walmart in 2022

w/ Carrie Miller

About This Episode

On today’s Lunch with Norm, we discuss selling in other channels, specifically Walmart. I find out if it is a legitimate option for sellers in 2021. We discuss the pros and cons to selling on Walmart, and the major differences between Amazon and Walmart. As an e-Commerce seller since 2016 and a Helium 10 user since 2017 Carrie Miller started selling on Amazon.com and then quickly expanded to Shopify and now Walmart.com. Currently a brand evangelist for the Walmart.com tools at Helium 10. She is passionate about sharing her knowledge and helping other e-commerce sellers succeed.

About The Guests

Carrie has been an e-commerce seller since 2016 and a Helium 10 user since 2017. She started selling on Amazon.com and then quickly expanded to Shopify and now Walmart.com.
 
She is also currently a brand evangelist for the Walmart.com tools at Helium 10. She is passionate about sharing strategies, tips, and tricks that will help other e-commerce sellers succeed.

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This episode is brought to you by:

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Episode: 232

Title: Norman Farrar Introduces Carrie MillerE-commerce seller since 2016 and a Helium 10 user since 2017

Subtitle: “Planning to Sell On Walmart in 2022”

Final Show Link: https://www.youtube.com/watch?v=gN1yEviAs-M

 

Back on Lunch with Norm…In this episode, we discuss the pros and cons to selling on Walmart, and the major differences between Amazon and Walmart. In today’s show I find out if Walmart is a legitimate option for sellers in 2021. Carrie Miller has been an e-commerce seller since 2016 and a Helium 10 user since 2017 soon after she started selling on Amazon.com and then quickly expanded to Shopify and now Walmart.com.

 

If you are a new listener to Lunch With Norm… we would love to hear from you. Please visit our Facebook Page and join in on episode discussion or simply let us know what you think of the episode!

 

In this episode, we discuss:

  • 0:00 Intro/Housekeeping
  • 4:11 Welcome Carrie Miller
  • 5:28 Why Should People Start Selling On Walmart If They’re Not Selling In 2022?
  • 7:15 Why Sell on Walmart Instead on Amazon?
  • 8:09 Guidelines for Selling on Walmart 
  • 9:59 Walmart Description Tips for Titles
  • 12:01 Differences on What You Can Deliver on Walmart and Amazon on Images
  • 14:23 Images That You Put on to Walmart That You Wouldn’t Necessarily Put on Amazon
  • 16:04 Walmart Listing Optimization Tool
  • 20:17 Walmart Review Syndication Tool
  • 25:50 Reasons Why Some Brands Don’t Fit in Walmart
  • 32:03 Mistakes Amazon Sellers are Seeing When They Come Over to Walmart

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Norman Farrar   0:03  

Hey everybody it’s Norman Farrar, aka the beard guy here and welcome to another lunch with Norm the Amazon FBA and Ecommerce podcast.

 

Norman Farrar  0:23  

Okay, we’re back in the office today, but somehow my lighting isn’t set up properly, but it kind of gives you this ghostly image. Okay, today we’ve got a really great show. We’re going to be talking to Carrie Miller, and we’re going to be talking about how you should or should be selling on Walmart in 2022. So Kerry’s been around for a bit. She’s been selling in E commerce since 2016, and is presently at Helium 10. She’s been using helium 10, over at tooth out or since 2017. And she started selling amazon.com and quickly went over to Shopify, and then whipped over to walmart.com. She’s also a brand evangelist at Helium 10 for the walmart.com tools. So we’ll be welcoming Carrie Miller in just a second. But before we get to that, just a quick word from our sponsor. Thank you ZEE.CO for sponsoring this episode of lunch with Norm. Are you looking to take your ecommerce business from local to global, you can with the help of zee and their brand new app. That’s right, you can track live shipments with push notifications. Get detailed lead times for each stage of your shipment, and store all compliance and VAT reclaimed documents in the palm of your hand. All while listening to lunch with Norm. Ready to expand your Ecommerce empire. And take your Amazon FBA business global. Use the link in the description to learn more about the ZEE new app that’s now available on desktop and mobile. That’s zee.co. ZEE.CO. And look at that. I got to play around with the lighting for a bit and I’m back with no more ghostly image. Okay, cows, where are you?

 

Kelsey  2:15  

Hello. Hello. Welcome everyone. Hope everyone is excited to talk about Walmart today. If you guys don’t know you, go ahead smash those like buttons. And also share this episode out to anyone who you think could use a little help with their Walmart’s selling and if it’s a right fit for them. So let us know in the comments. Have you thought about using or selling on Walmart before? Why why not? Let us know in the comment sections. And yeah, it’s gonna be a good one. Also want to give a big shout out to our beard nation who are joining us Simon is back. Welcome Simon also, happy birthday. He had his birthday the other day. So, gotta shout him out on a tour. Nathan, welcome Rad. Victor gives Victor gizmo Dr. Cause DK Kim, Andrew Smith from Chicago and Howard Kaufman. We got a whole crew joining us as well. Thank you, everyone. It’s good to see you guys. Also just want to shout out our membership program for our podcasts. This is to help support the podcast because it’s not free. And it does take some time. So if you’re interested, that’s our membership program. You can go over to her lunch with Norm websites and just click on the membership. That’s where you can get small group sessions with Norman I. You can do q&a sessions with us. We do about three a month as well as a guest lesson. We’ve had Steven black, Amy, we spend Leonard giving special guest lessons to us. So it’s really great. And welcome Marina as well. So without further ado, we can get

 

Norman Farrar  3:53  

started. Don’t forget a brewer from Pakistan.

 

Kelsey  3:56  

I did that was that was my first one was it.

 

Norman Farrar 3:59  

I usually don’t listen to you, but okay. Oh. All right. So if you do have any questions, just throw them over in the comment section. So sit back, relax, grab a cup of coffee, and welcome Carrie. Hi. Hi. How are you? Good. How are you doing? I am doing great. Thank you. I haven’t seen you a little while.

 

Carrie Miller  4:20  

Yeah, I’m excited to be here. This is very fun.

 

Norman Farrar  4:23  

Yeah, we uh, we met we officially met what back elite dollar sellers. That’s what it was. Yeah. Yeah. And you showed me up?

 

Carrie Miller  4:34  

Yeah. No. He did a great job. Well,

 

Norman Farrar  4:38  

thank you. Look, I am really interested talk about Walmart. So I hear and you know this you hear people that say Oh, Walmart doesn’t work Walmart’s this Walmart’s that? And I’m seeing it picking up speed. Yeah. And there’s a lot of different things that a lot of sellers don’t realize like Victor who’s on here, Mike Just saw him, he went, and he listened to the application video that Tim and I did. And he said that he was able to go through that and get pre approved or approved very quickly, just by following the simple steps. I saw that in a video that we did or a podcast we did a few months ago. But anyways, if you know what to do, it’s a lot easier, isn’t it? Yeah,

 

Carrie Miller  5:24  

it’s so much easier.

 

Norman Farrar  5:25  

So why don’t we start with that? Like, why should people start selling on Walmart? If they’re not selling in 2022?

 

Carrie Miller   5:32  

If they’re, if they’re just starting out brand new, or

 

Norman Farrar  5:36  

let’s say they’re over on Amazon right now. Okay.

 

Carrie Miller  5:39  

So I think definitely Walmart is growing. And it’s, you know, the second largest e commerce platform right now. And it’s we’ve just seen it, this, the growth is quite substantial. And, you know, if you don’t get on now, it’s kind of like Amazon was, I think, five or six years ago, when you could just, I could just put something up when I first started and to the right keywords, and we get ranked right away, it’s kind of similar with Walmart, there are some competitive categories, obviously, like, you know, like vitamin C, or certain supplements are going to be really competitive. And it’s a little bit more challenging. But if you already are selling products on Amazon, you already have the inventory. So it really doesn’t cost you anything but time and a little bit of effort. And if you get in now, you can establish yourself at the top, and you just put yourself in a good position like a lot of people did with Amazon years ago. So it’s a really, I think it’s a no brainer, it’s not going to cost because it’s not going to cost you anything as well. You already have the inventory, or you’ve done a lot of the research and so that’s probably the biggest, biggest reason I would say but there’s definitely only it’s only gonna make you more money if you put you know, you’re not going to lose money by going on Amazon and or sorry, Walmart. And yeah, there’s just, there’s this great opportunity. So

 

Norman Farrar   6:58  

I see Chris sander, Cravens on.

 

Carrie Miller   7:01  

Oh, Cassandra. Hi, Cassandra. Oh, nice to see.

 

Norman Farrar  7:05  

Not to make you nervous. I know, it makes me nervous because I have to live up to Cassandra’s high high standards. But anyway, you were one of the early adopters, to Walmart. So why did you take that chance on leaving Amazon to go over there and look at what happened?

 

Carrie Miller   7:24  

Um, why didn’t necessarily leave Walmart, or sorry, didn’t leave Amazon. But to me, it’s like, it’s not even not even. Not even that much of a risk. Because, you know, you’re just gonna make more money if you do well, on Walmart, too. So that’s, that’s the greatest thing about Walmart. But also you can get ranked for things I don’t know if I, if any, anyone’s seen some of the demos I’ve done, where you basically look at really competitive products that we know are really competitive on Amazon, and you can find them on Walmart. And you can rank easily for them. There’s, they’re not that competitive. So there’s just a lot of opportunity for things that maybe wanted to sell. But you realize, oh, man, they’re too competitive on Walmart, you can actually get in there. So

 

Norman Farrar   8:09  

yeah, I’d like to go back to that. Because you, we were talking about a presentation I was going to do. And we stumbled on this fluke of a product that we looked at. And it was I think it was a garlic press or something. Yeah. And you just said, Look at look at this. We’ll hook back to that. We got to talk about that one. But first of all, I just went through, we’re bringing on one of our clients and I went to their Walmart site. So they got approved. They were selling for a long time, but they haven’t sold one thing. So when I looked at their listing on Walmart, it was obvious why they weren’t. First, they just cut and pasted everything from other Amazon’s listing and that’s a no, no, right?

 

Carrie Miller  8:54  

Yeah, you want to follow the guidelines that Walmart set set up in there, they have really good guides. By the way, if you’re ever confused on what to do, you just go to the seller help on set from seller center. And they they outline everything that you need to do so a lot of people you can tell the bullets because people do like the all caps on the Amazon bullets and they’ll just copy and paste them over. And in that, yeah, Walmart does not like that. So you need to have you know your title set a certain way not no keyword stuffing, and they usually will flag you if they want you to put something else in your title and the listing quality dashboard. It’ll basically tell you okay, you’re missing you know, dimensions, they want that in the title or whatever it is, or your brand name has to go in the title you’re missing that they want you to put certain things in there. And then the the bullets are about 80 characters, so that’s going to be a lot shorter than most bullets that I’ve seen on wall on Amazon. And then the description is kind of like a paragraph description. So you can use the same information you just need to format it differently, so it’s not gonna be too much work. You just need to format it for Walmart.

 

Norman Farrar   9:59  

Right when I was doing my research on the descriptions. So and I agree 100% With what you’re talking about with the titles, they have to be short titles, you can’t bring in these 150 character titles, it’s not not going to be good. But the description, you can put keyword phrases in the description. And when I was, what we’re doing is we’re making them longer. So they’re longer than your Amazon description. And like, it’s almost a combination of all your bullets into our description. Are you doing the same thing?

 

Carrie Miller  10:32  

Yeah, I I kind of take for the bullets that they have I take the main selling points and highlight them there. Because it kind of sticks out a little bit more than the description. Yeah. So anywhere I can put the main selling points. I’ll put that there. And then the description. Yeah, I’ll put as much information in there as I can. Because that’s where

 

Norman Farrar  10:51  

the algorithms picking up everything correct? Yeah, exactly. Yeah.

 

Carrie Miller  10:55  

And so you’re gonna want to put as many of those main keywords in there.

 

Norman Farrar  10:59  

And this is, you know, just to be clear for the Amazon listeners. So we call it bullet points and Amazon, right, those five points in it. And you can think like, there’s a description that you can put in. So that’s like your product description over on Amazon. But the bullets are more they’re called the features. Yeah, key features, key features. And so that’s the difference, and you keep them around 80 characters, like you were saying, right?

 

Carrie Miller  11:27  

Yeah, exactly. And I, I just because Walmart also wants us to write our listings for customers, because, you know, you’ve got to have the SEO, but it also has to appeal to an actual buyer. So they’re really, they really want to emphasize that with our Amazon or Walmart listings. So I always get you and I always have problems like Amazon Walmart. It’s like, oh, man, they’re, you know,

 

Norman Farrar  11:50  

get tripped up. I know, man. Yeah, I gotta watch that. And if I do say that just correct me, hey, I do that all the time.

 

Carrie Miller  11:57  

I do it all the time. You

 

Norman Farrar  12:00  

know, I guess one of the other really important things here. Probably even more so then on Amazon. It’s the images. Oh, yes, everything is image based on now let’s talk about the differences between what you can deliver on Walmart compared to what you can deliver on Amazon.

 

Carrie Miller  12:21  

So you can actually do a lot more images on Walmart. So the more of the, I guess, the better. But you know, obviously, the first ones are going to show up on that mean, the main page right there that you can see outlined in the thumbnails. But when you look at the actual listing itself, if you scroll right under the images, you’re gonna see all the competitors listed right there. So it’s, it’s one of those things where you need to make sure that your photos are amazing. So your first image, they do want you to have that white background, you need to fill the full white background. So you can’t have just like a, you know, a white background with a little image of your product, they want you to fill the majority of the whitespace with your product, they don’t want you to add any other additional items in there on that main image that are not included in your product. So that’s a big no, no. And then on the other images, the lifestyle images, you’re going to want to highlight the main benefits of your product. So really good infographics and just benefits with great lifestyle images are going to be key to winning that because you need to win them over. Right, they’re like when I look at garlic presses, for example, there’s, you know, some garlic presses and they have a picture of the garlic press in the package whereas others have pictures of the garlic press and show how they have a little device to clean the garlic press and how you can actually put the garlic clove in there without even taking the I don’t know what the wrapping of a garlic is off. It just like smashes it and keeps the the peel I guess in the in the garlic press and there’s just the it writes out in the images, they wrote down all the benefits that would appeal to a buyer and I think that’s gonna be the reason why they sell more than you know these others with just a little packaging photo. So we’re setting yourself up self up now for success as a guy. Yeah. And honestly, most Amazon sellers already have these images on their Amazon listings, because it’s it’s super competitive over there.

 

Norman Farrar  14:21  

So are there any images that you would put onto Walmart that you wouldn’t necessarily put on to Amazon?

 

Carrie Miller  14:28  

I’m trying to think about that. I think I mean, I’ve used pretty much the same idea. Are you thinking of something in particular?

 

Norman Farrar  14:39  

No, I do know though. And I think this will change in 2022 early 2022 are the videos and the more Oh yeah. media rich items. They were you had to go to a third party hosting company for that which is completely different than Amazon And then that was stopped when they brought on Project X, which was their hybrid, the service that they have out now.

 

Carrie Miller  15:08  

Yeah, so rich media I hear is coming in February again, so you weren’t able to, I think you’re still gonna have to host it. But hopefully, hopefully, it’ll be available with other providers that we can maybe get the price down a little bit, because it is pretty expensive, because they have different modules for rich media, right, you’ve got the video. And then down below, you can do the comparison chart, comparison chart, and then all a bunch of different things that are really cool. But you have to pay for each one per SKU, right? So it’s expensive. So yeah, hopefully, that

 

Norman Farrar  15:45  

you’ll probably see, once you get more and more sellers on there that they’ll have some heavier competition, the cost will come down. It’s just a pain in the butt that it’s not like Amazon where you know, you get into brand registry originally. And then you can upload videos, and then you have access to all these different programs. The other thing I’m interested in now would be you’ve got your listing, Amazon starting to do it with their listing optimization tool now that they’ve launched. But Walmart’s had this for some time, you want to get into that. So we launched a listing, the second we launched the listing three or four listings just recently, they start up at 30%. Like it’s a 30 31%. That’s, that’s the standard that you’ll see. Yeah. So how do you get into the, into the listing optimization, and how does it work.

 

Carrie Miller  16:39  

So you go to the growth, when you log into seller center, you’re going to go to growth opportunities. And what I like about the actual content piece, when you’re writing it, they’ll actually highlight all the things that you’re missing. So you need to fill in the attributes. I remember when I started on Amazon, I just kind of skipped a lot of those, you know, things to fill in, I would just fill in the the main bullets and description. And I would just forget all those other even though subject matter was we found out pretty important to fill out but I think a lot of people did that. But on Walmart, they’ll they’ll flag you and say you need to fill out this attribute, you need to say you know what, what it’s made of, or what the size is, it’ll tell you exactly what you need to do. So if you just go in, and you’re diligent about filling that in, then you’ll you’re gonna have a really good content score. And I would, I would suggest checking in weekly, so that you can make sure that you’re keeping your content up to date, it also has a section there for shipping. So your offer and your shipping are really important for your listing quality score. And that is like, you know, if you offer fast two day shipping, or you have a price that’s competitive, you’re going to do well in that section. And the last one is your reviews. So you need to make sure you know to have at least one review. When you start off, it’s a lot easier to get reviews on on Walmart when you start out. But yeah, so all these things add up to your, your score of 100%. Now, I when I applied to W Fs and got accepted, got in there, the ranking just it just my products went to the first page. Yeah. So when you look and you’re looking at like for helium 10 Has our x ray tool, what you can pull up a keyword and pull X ray. And you can see the percentage of W Fs sellers, and a lot of times there’s very few W Fs, or Walmart fulfillment services, people using that service as sellers. So they’re doing their own shipping. Maybe they have an inventory issue, but you could, you know, potentially if you get into WMS, then you can beat out the competition by just utilizing WMS. And that’s a huge thing for them right now. So because they’re building out that whole, their whole logistical chain, and so they’re, they’re expanding that. And so basically, the listing quality score is really helpful because it’s, they tell you what they want. And remember, we always would just be trying to guess, you know, when we all first started an E commerce like I think this is Ryder, I think right? So it’s really helpful.

 

Norman Farrar  19:07  

Yeah, so and you see, when you go to your listing quality score, you are into that growth module, and you click on it, you’ll actually see the four attributes or the the four key metrics, and you just click on it, and it’ll it’ll tell you exactly what you need. What you Yeah. And the other thing that you were mentioning was WF s so that’s the Walmart fulfillment service. This is really cool. So a lot of people don’t go they got rejected. Okay, yeah, so they got rejected, but they don’t reapply. Yeah, why is that? And it was like last year it took forever now we’re down two days if you’re any good, like if they want your product, you could get approved within days. It’s not weeks. It’s not months. It’s not instant rejection. But so if you if you’ve been rejected, try it. Hey, why not? Victor

 

Carrie Miller  20:03  

says he got approved in 30 seconds first shot. That’s amazing. Yeah, that’s what I’ve been hearing for current, you know, applications for W Fs. So that’s faster than it was for sure.

 

Norman Farrar  20:14  

Yeah. Yeah, absolutely. So the the other thing, when you’re when you’re going in this drills down, so you see the overall seller score, and then you can drill down per product, and just go in there and tweak it, you’ll have all these different areas that you could just go in, like reviews. That’s another thing. Yes. So you’ll right now you’ll still go in and you’ll see a lot of listings with no reviews, or very few. If you’ve been selling on Shopify, even Amazon, but if you’ve been shopping on on Shopify, you can easily bring in those reviews and show them that you’ve got 100 or 1000. And they I don’t know, have you used the syndication tool, the review syndication?

 

Carrie Miller  21:01  

I’m actually in the process of doing that, because I have a bunch of Shopify reviews. I just, yeah, haven’t done it yet. But I Yeah, it’s super easy. And some people import. You know, when you when I started on Shopify, I imported my reviews, to Shopify. So you know, you can import your reviews from everywhere, anywhere into your Shopify site, and then go from Shopify to Walmart.

 

Norman Farrar  21:27  

Oh, yeah. And like, I have been told, but I’ve also been told the opposite, that the review syndication tool that they have, which you can find in their help section, which is awesome, but you can also download a CSV file of your Amazon reviews and bring them in. However, I’ve heard some people say it’s extremely difficult to do. Other people have said it was no problem.

 

Carrie Miller  21:59  

Oh, interesting. Ivan. You mean to Shopify?

 

Norman Farrar   22:02  

Yeah. No, no. Right into Walmart. So there’s, if you go into Walmart and type in review syndication tool, you’ll be able to download your it shows you that you can download your Amazon. Ca as a CSV file, and then import it into with your Shopify into Walmart.

 

Carrie Miller   22:27  

Okay. That’s, that’s really good. Because I didn’t realize that because I know people who have account managers, because they’re big sellers. Yep. And they just gave their CSV file to their account manager. So I was like, oh, maybe that that’s the only way

 

 Norman Farrar   22:39  

you can do it tells you Oh, yeah. Oh, wow. That’s really good. Yeah, it’s something that we we looked at him and found, oh, geez, probably about a month might just before the Powell Amazon power Summit. I found. Yeah.

 

Carrie Miller   22:56  

That’s awesome. I’m gonna take a look at that after.

 

Norman Farrar  23:00  

Yeah, definitely. Because, again, I don’t know if it’s because the people weren’t tech savvy, but it looked like it was pretty straightforward, then you don’t have to pay anything. You don’t pay anything. That’s amazing. Yeah. And it will also bring in like a host of other platforms as well. Okay. Wow. Yeah. So automatically, and that’s one of the the key metrics is its reviews. So there’s one down.

 

Carrie Miller   23:29  

Yeah. Oh, my gosh, thanks. I love I love talking with you. Because I was I was learning something from you.

 

Norman Farrar  23:35  

Right back at you. So we also just before we get to the next question, we do have a giveaway today. And it’s a mix it’s a hybrid between lunch with Norm and helium 10. So what do you have to give away today?

 

Carrie Miller  23:51  

We have Helium 10 shirt and water bottle. So yeah, it’s very good. Like

 

Norman Farrar   23:58  

the one I have on right now. Ah, not like the old school one that

 

Carrie Miller   24:01  

I have now though. Yeah.

 

Norman Farrar  24:05  

Okay, and then what we’re doing to add to the pot, we are going to be giving away the lunch with Nora mug with the m&ms Of course you have to have the m&ms, a calendar that custom calendar that have Tim and I every that comes out the pitcher that comes out every week we’ve turned out into into a calendar and we’re going to give away one month free of the century in league. So there’s a whack it’s a swag bag plus free training for one month. Now the only thing that applies is that if you already current member of Centurion, then you can’t get the Centurion league but you can get everything else. Okay, so that is hashtag. We’ll have Kelsey and if you take two people, you’ll be entered twice. Now Kells, I’m going to give you time on this because guess what I’m going to ask. I’m going to ask for another word from our sponsor. Yeah. I wanted to give a quick shout out and say thank you to global wired advisors for sponsoring this episode of lunch with Norm. Global wired advisors is a leading digital investment bank focused on optimizing the business sales process. For more information, please call Chris shuffling and his team over at global wired advisors.com. You know, Chris, yeah. I just see that red when we’ll have Kelsey. Man rad. You got the jackpot last time. He won the I forget what he won. But it was a major major prize. Oh, nice. Yes, yes. Okay, so we’ve got a bunch of other questions here that I really like to talk about. Now, the, there are certain sellers that fit into Walmart. And there’s certain sellers that don’t, I shouldn’t say sellers, but its brands right. Can you talk a little bit further about that.

 

Carrie Miller   26:03  

Um, I would say that more established brands are going to be the ones that are going to be what Walmart is looking for. So if you haven’t started selling anywhere, and you’re you don’t have a brand established, and Walmart probably isn’t a good fit yet. You could always you know, yeah, basically build yourself up to what they want, and then move over. But I think everyone should sell on Walmart, I think it’s a really good opportunity to get at, like, every time I’ve talked to you, and we’ve gone over stuff, I get excited about the opportunity there, and how much it’s growing and how much easier it is for us to rank and just the fact that I remember you talked about the percentage of eyeballs on our listings, Amazon that just got me so excited when I when you actually break down the numbers, it’s amazing. So you have those numbers. Still, remember, you had it all written out, those were so good,

 

Norman Farrar  26:58  

I’ll go off the top of my head, but there is for you, based on the percentage of people coming over checking out your listings. So there’s 200 million eyeballs that like impressions that go on to an Amazon go to Amazon compared to 100 million visitors to site visitors to walmart.com. Anyways, it worked out that your chances of people looking at your listing were 829% Better than Amazon. But it’s just converting. And also a lot of those eyeballs were for groceries. Walmart kills Amazon when it comes to groceries. So if you’ve got a you know, a grocery product I would definitely be looking at, at Walmart to at least have that product on there. And the other thing that this is the one that blew me away is that we compared so this was from data spark. So they gave me this information. It wasn’t anything that I was able to research, but it came from data spark. So they they said Look, these are all this is what we’ve got. This is accurate information coming out of Walmart. There are 800 and some odd 1000 products skews that have absolutely zero competition. Then if you compare it to the, like Amazon listing,

 

Carrie Miller  28:25  

so you did you say 800 or 800,000 800,000 Yeah, oh my gosh,

 

Norman Farrar   28:31  

and nobody selling these products. So it could be a bully stick. It could be this it could be that but there’s 800,000 opportunities on Amazon that nobody there’s zero competition. So it’s crazy. And the other thing that’s really you know, I know we’re kind of just going down different rabbit holes but the other thing I love about Amazon is we so we’ve got Project Glass so for those of you that don’t know Project Glass This is that hybrid model this is the omni channel of the future where you can pick up you can ship you can have a fulfilled whatever you want it you know it’s like McDonald’s just have it your way or Oh no, that’s Harvey’s in Canada you don’t have Harvey’s No, very good. Very good burgers. Hey, you can have it your way. Burger King here. I don’t know. No, I don’t know. I don’t think so. I know we have a Burger King up here. But anyway, you know any, any which way that you want either to pick it up and have it shipped from the local fulfillment center or have it fulfilled in today then you can do that or fulfilled by merchant. So it gives you the opportunity to do whatever you want with it. But now, now, Amazon like Amazon has 110 fulfillment centers across the country, big large fulfillment centers. Once at Walmart bought jet and then closed it they had the infrastructure for.com which is great. Now they’ve got 5500 locations that are going to be participating in this fulfillment, like just get it delivered from your store. So good. Yeah, I mean, they’re they’ve positioned themselves so well. And now I’m looking at, okay, they might be 6% or 7% of the marketplace right now, which is just a small piece compared to Amazon. But just wait for a year or two. And if you can get on the coattails of that, and just write it for all it’s worth, like, look at right now. There’s only like the PPC in Walmart. I mean, it’s, it’s next to nothing compared to what you owe. That’s something. So you know what I’m going to say. But the PPC, it’s next to nothing. They still have a lot of evolving here. But there is a trick, right?

 

Carrie Miller  30:50  

What sugar? Are you talking? Okay,

 

Norman Farrar 30:51  

I’m talking about so you don’t get you don’t waste your money? Oh, yeah. This is a big one. So this is

 

Carrie Miller  31:00  

a huge one. Because no, not a lot of people know this next, and this, this will kill you, too. Yeah, it’ll lose your money.

 

Norman Farra   31:07  

So let’s say that you’re on Amazon, and you want to bid high. So you go as high as $3. But the, let’s say you can get it at $1.10. So you get the next bid up. So you don’t have to worry about that. $3 on Walmart, if you bid $3. And if somebody’s like bidding at 50. And then you bump it up to three bucks, you’re getting hit for the whole $3.

 

Carrie Miller  31:33  

I want I hope people listen to that. And don’t make that mistake when they start on Walmart. Because that that was something that was really confusing to me at first. I’m like, why? But yeah, you have to you, that’s why you kind of start small and then incrementally go up. To see where you know, if you’re not getting impressions, just keep you know, start maybe 2030 cents, and then go up, go up until you figure out where you get impressions and then stay there. Right, exactly tricky with bid optimization for sure. And

 

Norman Farrar  32:01  

you know, maybe that’s where we go next. Like what are some of the mistakes Amazon sellers are seeing when they come over to Walmart?

 

Carrie Miller  32:10  

Yeah, I think that’s a big one. That’s a huge, because it’s it’s just not really, I don’t think they do it like that on any other platform or any other advertising. Where you bid. And that’s what you get it usually it’s an auction. Right, right. So I think that’s a big one. I don’t know, I guess not optimizing properly would be another one and just pulling it over. And they just do bulk imports from Amazon, they just put it up instead of optimizing each listing for Walmart. I think that’s a big one.

 

Norman Farrar  32:44  

Because there’s rules that do that, which really suck because you think, Oh, I’m going to this app, and they’re just doing it properly for me.

 

Carrie Miller  32:51  

Yeah. So you’ve got to make sure to take time and do all those things and not applying for W Fs. Not applying for the Pay Per Click advertising event. Because you have to apply for that. You know, get get into brand registry, that’s extremely easy if you already have your trademark to protect your brand. Another another mistake is if they haven’t purchased and own their UPC, then you don’t have control over that listing we did we made that mistake. And it’s like, you know, if you buy from secondhand, oh, yeah, and you don’t own that UPC code, then Walmart won’t take down the kind of hijackers or you know, those listings where they post your product from Amazon and sell it on Walmart.

 

Norman Farrar  33:31  

So GS one, they and we’re recommending that everybody go to GS one, make sure you get the listing. So you have that prefix. If you don’t have that prefix, it will bite you. I have a major client that is having that problem right now where Amazon, just there’s four products there that they’re not listing.

 

Carrie Miller  33:51  

Yeah, it’s funny, because with Amazon, I used to argue with people about this, like you should get your own UPC codes because I personally have always had my own UPC codes for our business. But people are like, Oh, no, you can just buy it. I’m like, no, no, no, don’t do that. And now look, you know, you got to set up yourself for success from the getting do everything right first time and you won’t have these headaches, you know? So that’s, that’s a good one. That’s a really big one. The UPC codes. Um, I think I know I can’t think anything else off the top of my head.

 

Norman Farrar  34:21  

I’m looking at I would say a mistake is not getting your two day delivery badge. Yeah, either going through deliver or getting your WF s. Yeah. Because like you said, the optimization just, you know, won’t be there. The other one again, this is just more for optimization. As we can talk about the pro seller badge. Yeah. So you know, that’s kind of like your, you know, Walmart has prime and then Walmart plus, which is like your, like prime, but they also have something called a pro seller badge where it just gives you that trust needed Know that you’re going to deliver exactly what is on the listing.

 

Carrie Miller  35:05  

Now you do have to have a certain number of sales in order to get that, so you have to increase the velocity. So some of your products might be more eligible for that in the beginning than others. But I wouldn’t want anyone to get discouraged because they don’t have it yet for all their products, because I think eventually everyone will have the opportunity to get those sales. And then, you know, get, be able to get that badge on your listing once, you know, when certain products get more visibility on Walmart.

 

Norman Farrar  35:33  

Right, again, it’s just the beginning of everything that’s happening. But it’s the small little things, even getting that pro seller badge, you know, you’ll see the listing optimization bump up, then, if you go in, so let’s say you’re doing your listing, and this is just something that we learned as well, you’re going to have three tabs, you’ll have for freight, you’ll have the first tab, the second tab in the third tab. And if you’re going with and I can tell you this, this is a mistake we made if you just go and you don’t check out that freight, and you just click on the first batch, because it’s simple, you’re not going to get optimized that well, is the worst thing that you can do, you’ve got to go at least to the second or the third tab. And you know, just make sure that you can deliver. And you can go to deliver to and deliver with two R’s. And it’s very easy. Now there last year, there was some problems, but everybody had problems last year with you know, delivery, everybody did. But give them another shot. You know if if that’s something that you want to do if you can’t get into WF Fs, but you’ll get a much better optimization if you go that route.

 

Carrie Miller  36:45  

Yeah, definitely. That’s a good one.

 

Norman Farrar  36:49  

Okay, so any of the listeners, if you’re not on Walmart, why aren’t you just want to hear from him and just see the good, the bad, the ugly about, you know, why aren’t you selling on Walmart right now? Okay, and now the the other part to this is, is there any opportunity to actually get into the bricks and mortar?

 

Carrie Miller  37:11  

Yeah, that’s the most exciting thing. I actually we had, we’re trying to get in brick to brick and mortar for some of our products anyway. And so we were calling Walmart, and they were like, We won’t even let you come into our store until you prove yourself online. So if you have good sales on walmart.com, you have the opportunity to be in, in stores nationwide, that could be millions of dollars. So you know, that’s a very exciting opportunity to have a Walmart, you know, seeing you prove yourself on their site, and then asking you to be in their stores. How that

 

Norman Farrar   37:43  

happens twice a year. Right? They’ll they’ll do it. Yeah, occasion?

 

Carrie Miller   37:46  

Yeah. Um, I don’t know the exact number actually. But I do know, some people have been approached that I’ve talked to so that’s pretty amazing.

 

Norman Farrar  37:55  

There’s another thing we should talk about, I just saw Andrew Smith comment, the can’t believe I can even read it. But so he’s talking about a US company. One of the issues that we’ve seen with some of our clients is that, first of all, they mix their addresses up with their W nine form and their ein information because you have to send in the actual application or the file. And if there’s a different address on there, you’re going to get rejected. Make sure that those are the same. But at least a month, maybe a month or two ago, it was tougher, very tough. If you weren’t a US entity is that changed.

 

Carrie Miller  38:37  

I I’ve talked to some international sellers who have been approved, they have, you know, some logistics warehouses in the US though. So I’m not sure if it’s, you basically have to have a physical address in the US and a business entity in the US. So like an LLC or something like that. So if you have those things that you’re more than likely going to get approved, if you’re an even if you’re an international seller, because that’s what they wanted. They want to make sure that you have the ability to take care of customers, and you have the shipping abilities in the US. So yeah,

 

Norman Farrar  39:05  

I know that one of our clients, they they open up an LLC, and then there wasn’t even a freight forwarder. But it was a US forwarding address that just took care of everything for them. They registered at that as their the same for their EIN number, and then they were up and running in no, no time at all. And that’s

 

Carrie Miller  39:26  

a good point to make sure they all match. So yeah. Yeah.

 

Norman Farrar  39:31  

So okay, now do we have any questions, Kelsey?

 

Kelsey  39:37  

Yes, yes, we have a question coming in so we can go through them. Let me see from Victor is one more picky like Amazon about having pure white around every edge of your main image. Ie if you have something long and not tall, can you? Sorry, can you cut off the left and right sides to fill the frame? Oh, that’s

 

Carrie Miller   39:56  

kind of a hard one because they do want you to fill up Most of the the frames, so I guess if you go to from quarter to quarter, if it’s like a long skinny thing, that would probably be better. But they, they do want you to fill up as much white space with your product as possible on the main image. So, yeah, the long skinny ones are tricky. I didn’t even think about that. Because usually, but maybe I mean, if you can zoom in as well, that’s a hard one. Yeah, they are picky about that. However, I’ve seen some lifestyle images as the main image. So maybe they’re not as picky yet. But it is in their guidelines to make sure to have the the white image with the white background with the you know, as much space is possible.

 

Norman Farrar   40:37  

Yeah, they actually state in their guidelines that it has to be if there’s 30% or more whitespace, that there’ll be rejected. Yeah. So one of one of the things you can do, so I’ll just give you like one of our old clients was HDMI cables. Well, what do you do with an HDMI cable? So what we did to fill the frame is we took the, the front and the back, like we just reversed it. So fold up most of the frame. But you could do that with a knife, you know, you could put the packaging, I’m sure you could play around with it just to fill up as much, much whitespace as possible. But like you said, you know, why not? Try some other image right now? You’ll just get it’s not like you’re going to get suspended. You could just get rejected?

 

Carrie Miller  41:27  

Yeah, exactly. Have you? Have you seen a lot of lifestyle images? Because I’ve been seeing those still?

 

Norman Farrar  41:33  

I’ve been seeing the odd one. But yeah. And honestly, I haven’t gone into Walmart and said, Okay, what are they looking at? I just putting out the best quality white background that I still in my head from Amazon that I can put up there. Exactly. Yeah.

 

Kelsey  41:53  

Okay, next question coming in. From Andrew, how do you Walmart fees compared to Amazon?

 

Carrie Miller  42:02  

I, when I did the comparison, they they’re pretty similar for the categories, because they wanted to be competitive with Amazon, but that you don’t have to pay for a pro seller account like you do on on Amazon like 3999 I think a month so you don’t have that at all for Walmart. But most of the categories when I was looking at the the referral fees, it was pretty similar norms. Do you know of any other fees? That? Yeah, well,

 

Norman Farrar  42:29  

first of all, you’re gonna save a ton on PPC, if you decide to go that route. The other thing, that’s, and you’ll be asked to do this, but you can get involved with all sorts of what you would have to pay to play on Amazon, like, their, their special offers or promotions that they’re doing, like, like compared to a Lightning Deal, where you just pay through the nose, you don’t have to do that you’ll get all these different if it’s set up, right. And if they like what they’re seeing, the algorithm likes what it’s seeing, you’ll be given all sorts of opportunities.

 

Carrie Miller  43:05  

Yeah.

 

Norman Farrar  43:08  

And you don’t pay. I haven’t seen anything that you had to pay for. Did you ever you

 

Carrie Miller  43:12  

know, I didn’t get access to those deals, though, because I think you have to be a much bigger seller. But yeah, the people I know that had them they didn’t have to pay. Right.

 

Kelsey  43:23  

Alright, from Howard. After getting my products listed, how do I find a Walmart guru to help with our listing to optimize market? Do you have any suggestions?

 

Carrie Miller  43:33  

Yeah. Normally I think you probably.

 

Norman Farrar  43:37  

Well, Howard, one of the things you can do is that you can go to our Facebook group called selling on Walmart and join the group and Macau chap. Chap. Nick, is there Tim’s there? Are you part of the group?

 

Carrie Miller  43:55  

I am part of the group. Yeah, perfect. While you’re there? Yeah.

 

Norman Farrar  43:58  

And you know, we do have a group of experts that can help with you for help you with your, your Walmart listings. And that might be all you need. There are there are experts out there. But I think if you go there first and test it out, it’s free. And then if you do need any extra coaching or help reach out to me, just pm me and I’ll give you some information. And we will be posting more about that in the group a little bit later.

 

Kelsey  44:33  

Yeah, and just want to add micheladas q&a sessions by week every Friday, right? Whoa. So every other Friday? Yeah. Any questions that are asked in the group, she actually goes in and answers them live. So it’s great.

 

Norman Farrar  44:48  

Helium is not doing anything like that yet, are they?

 

Carrie Miller  44:51  

We have a Walmart group. But we don’t talk about that. We don’t have. Yeah, it’s called winning with Walmart. In turn was like a service where we would do the listings for we don’t have that. But you can I mean, we have different partners, I think on our seller partner site, but our just OUR Walmart group is probably the best one to start. There’s a lot of people in there that are really knowledgeable too. So yeah, yeah.

 

Norman Farrar  45:15  

Yeah. So that’s a good, good place to start. So you go to the groups, get your answers done. And then if you still aren’t satisfied, reach out to me, and I’ll talk to you a little bit further about that.

 

Kelsey  45:26  

Yeah. And you guys also have the Walmart battle plan YouTube series as well. So Oh, yeah, list of stuff. So the next question is from a BU, how can international sellers get approved to sell in Walmart?

 

Carrie Miller  45:42  

I think we kind of mentioned that a little bit.

 

Norman Farrar  45:46  

Just give it a go. Right. Now, if you’ve got a if you’ve got a W eight. You can try that. But yeah, it’s the LLC and a physical place where you can have an address in the State. So that could be maybe a warehouse or a US address through one of the mail forwarding services. You could use that. But yeah, if you can do that, if you if you have the ability to open up that LLC, then great, that’s probably your easiest way.

 

Kelsey  46:18  

Okay, next question is from Steven, any tips for getting approved to sell on Walmart for a new brand or product? I know they typically won’t allow this but this product does extremely well on Amazon, but doesn’t have anything on Walmart’s?

 

Carrie Miller   46:31  

Yeah, I mean, if you have a proven sales on Amazon, you can, you know, I would recommend applying to Walmart, because they do want, you know, unique products or products that are doing well on other platforms. And if you are selling something that’s doing well on Amazon, that’s a good sign. So you can definitely go ahead and apply.

 

Norman Farrar 46:50  

Yeah, and they’re also looking for just quality products. So if you’ve got a Shopify store, you’re going to be asked in the application, what platforms do you sell on? And so if you say Amazon and and Shopify or whatever they’re going to check, they will check it out. And if you’ve got we talk about it a lot on the podcast, if you’ve got a brand presence, that’s what they’re looking for. They’re looking for experienced sellers, or something that is just not going to cheapen their brand.

 

Kelsey  47:21  

Okay, the next question is from rad. Does Walmart have competition from Chinese sellers like Amazon, who will sell the products to you and compete on Walmart? Even if you have a brand product?

 

Carrie Miller   47:36  

Unfortunately, yes, there are, I think they just let in quite a few Chinese sellers. Recently, the there were like 5000 or so. So

 

Norman Farrar  47:49  

yeah, they don’t destroy that platform like they did Amazon.

 

Carrie Miller   47:52  

Yeah. So that’s another reason to kind of get in there now and establish yourself before they kind of get in there. And because I’ve seen some of the listings, actually, that have kind of already gotten, they’ve got like 5000 reviews, because it’s really easy. So they’re just working it, they’re getting in there and just going for it. So I suggest that all of you people that are out there listening, that are sellers to go and just get get your stuff set in position well on Walmart to because otherwise they’re gonna do it. And that’s just I don’t know what to say about that. Other than that’s sad, but I’m very aggressive. Yeah, they’re very aggressive. But

 

Kelsey  48:35  

alright, it looks like we have one more question. This from Marina. If somebody is dropshipping, my products on Walmart, can I get control of my listings?

 

Norman Farrar  48:47  

Yeah, so that goes back to the UPC situation. And you can do brand registry. So you, you know, they don’t want you they don’t want people drop shipping from Amazon. So you can you can also, you know, kind of prove it by by buying it and showing that it came from Amazon that from that seller, so that’s another way to do it. But yeah, you you know, make sure you own your UPC codes so that you do have control over that. Otherwise, you don’t

 

Norman Farrar  49:15  

that’s a great point. Yeah, a Walmart does not want a smiley box arriving through their like to their customers. I mean, that’s a taboo.

 

Carrie Miller  49:27  

Yeah, but we actually have for our coffin shelf on Helium 10 had that happen to so Oh, somebody had already created the listing. So we Yeah, it’s kind of

 

Norman Farrar  49:39  

so now they’re in a coffin. Yeah. Just just virtual coffin.

 

Carrie Miller  49:47  

Okay, not now because we didn’t own that UPC. So that’s part of the that was our challenge. So we now have our we have a new listing that has the correct UPC.

 

Norman Farrar  49:57  

I’m just going to go back to that For a second, if you have a listing, or if you want to come into something with two feet, a there’s lots of things that you can spend your money on, and you can blow your money on. But going out there and spending the money on a GS one UPC code is so well worth it. And just research it. Like if you can go to speedy barcode or any of these other places, which I used to do until I understood about UPC and the importance of that prefix. You know, if you can get 100 for $3, or whatever the going rate is, it’s going to come back to bite you one of these days. You know, it’s just it’s not if it’s, it’s when, and it might be that you want might want to get into chewy. And because you don’t have the proper UPC code. Now you’ve got to go out and spend the money anyways. So anyways, that’s just a little bit of I’ve gotten it. I’ve done it I’ve, what is it Been there? Done? It bought the

 

Carrie Miller  51:02  

t shirt? Yeah, exactly. Yeah. Okay,

 

Norman Farrar   51:06  

so last chance, if you’d like to get into our draw today, hashtag, we’ll have Kelsey tag two people. And you’ll have a second entry. And that is for our bag of bling. That’s what I’ll call it the bag of bling. Okay, is there anything else that you’d like to just kind of end on with Walmart? Why should people be there?

 

Carrie Miller   51:27  

Yeah, I just think the opportunity is there right now. And I hear people all the time, like, Oh, I wish I would have started on Amazon five or six years ago, well, this is your chance. This is the opportunity that we have to get out there and start, you know, using our knowledge that we have and just kill it on walmart.com. So

 

Norman Farrar   51:46  

Victor just snuck one in. And this is for you carry

 

Carrie Miller   51:50  

for improving Walmart, key ray. So there’s a few different things that you can do for ranking. You know, you definitely want to put those main keywords in the title that you want to rank for. Um, I don’t know, if I’m allowed to talk about some, I don’t know, if it’s a foreign allowed to say, like search find by you can still do on Walmart. So

 

Norman Farrar  52:14  

that’s just between you and me,

 

Carrie Miller   52:16  

here. Okay. Yeah, and all the people here, you can do stuff like that to rank for. For keywords, it’s, you know, not allowed on Amazon right now. But you can do that still. And keyword rank, again, W Fs, is gonna rank you, if you’re using deliver with the two day shipping, that’s going to boost your rank. So and then, and then once you get those initially set up, you need to have a good conversion rate. So if you’re not converting, take a look at your images again, and see what’s going on. Because that will affect your keyword rank as well. If you’re if you stopped converting or you don’t convert, even though you optimized very well, you need to make sure that you know, people are clicking on your product and because he couldn’t be also in the maybe the wrong category, product product type. So that’s all the things that you got to look at too. But price price is really embrace is extremely important. Yes, there are some products that I’m kind of still deciding if I want to put on Walmart because the I mine are a bit higher price, although it’s better quality. I don’t know, I’m thinking probably around staying, you know, within within 10 to 20% of the other sellers. Even if it’s a little bit higher, I think you can still sell but price is a good one for ranking that’s important. So anything that I miss anything there

 

Norman Farrar  53:35  

the only thing that I can add to that is to make sure that your keywords that you’ve done your research on well first I think it’s very important that they use a tool like helium 10 to understand because keywords over on Amazon are not the same as keywords over on Walmart and one huge difference we were looking we were talking about this before was pet bed. So dog beds on Amazon tons tons like as a primary keyword. Yeah, it gets squat over on Walmart it’s the word is pet bed, that’s what your rank on. And so you think oh, I’m just gonna do the same thing and you turn out that you’re not optimizing because so healing I guess what I’m saying is use the tool use helium 10 or a tool like it and make sure that you you do the keyword research for Walmart, not Amazon.

 

Carrie Miller  54:34  

Yeah. And yeah, exactly. And that’s the cool thing. We have a you know, we have search volume on Amazon, right next to the search find on Walmart for magnet and Cerebro which are Keyword Tool research tools. So you can actually see that real time like something will be you know, 1000s on Amazon, it’ll be low for Walmart and vice versa. So it really is important to do separate keyword research for for for your Walmart listings.

 

Norman Farrar   55:00  

Okay, last thing, I guess I almost forgot to talk about this. This was the one that blew me away. And I couldn’t believe we when we were talking. So we were looking up a garlic press. And you said, Look, this is this is the the main brand, and it was making a gazillion dollars. The next one underneath it was making five or 6000. He said, Look, I clicked on it. It was a horrible listing and had one image. And you said, Do you think you know, you could take that one out? And it was? Yeah, absolutely. And then you went back and he went, well look at the because in the helium 10, you get the Walmart listing, but right beside it, you get the asin link, we went over. And it was the it was on Amazon and it sucked, like, yeah, it was horrible. So both listing suck, you knew that you could take over that position by just putting up a half decent listing. And they were already making 5000, which was the second most it for revenue, which you could take a lot more revenue, probably a revenue share from that if the listing was any good. It was just like, shooting fish in a barrel.

 

Carrie Miller  56:08  

Yeah. And it was, it was I think they were selling zero on Amazon. And they were selling nothing. Yeah. So then, yeah, it’s just goes to show. I mean, that’s opportunity you couldn’t do you couldn’t launch a garlic press on Amazon right now and make money, you’d be losing money on all the advertising and stuff. But you can, you can launch it on Walmart. So exciting. And

 

Norman Farrar  56:31  

the other thing is, is you can find products that are parallel. So you know, the, it kind of goes back to what I was talking about with competition. You might have a listing that’s over here, but the seller knew nothing about walmart or amazon. They’re in a category that you can pick up, you know, to, like you can hit on Amazon, you can also hit

 

Carrie Miller  56:54  

on Walmart. Yeah. Yeah, exactly.

 

Norman Farrar   56:57  

I don’t know. It’s it’s right now is the time to get into it.

 

Carrie Miller   57:02  

Exactly. Yeah. And yeah, so what the way that people can find that is x ray tool. So you pull X ray, you scroll over, you can see the asin of each one of the if it’s available, you can see the Aysen of the product that’s selling on Amazon, so check those out.

 

Norman Farrar  57:17  

Right. Okay. Carrie you’ve never seen we’ll have Kelsey have you?

 

Carrie Miller   57:21  

I have because you have watched lunch with Norm Yeah, okay. All right.

 

Kelsey  57:28  

Here we go. Righty, thank you everyone who entered today’s giveaway. I’m going to go ahead and shuffle everyone’s names up. If you are the winner, please email me Kay at lunch with Norm calm and we’ll get you all set up with your goodie goodie bag.

 

Norman Farrar  58:00  

All right, Howard. Okay, so a bit of swag from Helium 10. You’ve been swayed from lunch with Norm plus the free Centurion calendar and the Centurion League. That’s it. You’re off the hook.

 

Carrie Miller   58:20  

Oh, that was fun. I had a great time chatting with you about Walmart.

 

Norman Farrar  58:25  

Oh, and and wait, we got to have you back because Walmart is like Amazon. It’s always changing. So yes. Can’t wait to do that. Yeah, definitely. All right. Well, if you see my partner running around somewhere in helium 10. Office, I know he was shooting something with you. Just say hi to him for me.

 

Carrie Miller   58:45  

Yeah, it was fun. Fun filming with him.

 

Norman Farrar  58:47  

All right. Okay, Carrie, we will see you later. Alright. See you later.

 

Carrie Miller   58:51  

Thank you. You’re

 

Norman Farrar  58:52  

welcome. Oh, excuse me. All right, everybody. I hope you enjoyed that show. Walmart is the place to be a Don’t miss out. There’s so much opportunity there. Even if you just want to get started. Why not? Why not start selling something and get 5% 10%. One of the things that we didn’t touch on we’ve we’ve recently seen some products out sell Amazon with the monthly sales. So it’s not everyone and it’s the very it’s very few. But if you get 10 or 30% on average increase in sales and that’s just going to increase or one of these flukes that just started to outperform outsell Amazon. It’s crazy. Anyways, that’s it for today. Now, just a quick word from our sponsor. Thank you solarize for sponsoring this episode of lunch with dorm seller eyes is your comprehensive solution for your everyday business needs. Everything you need to grow and scale your Amazon business is just one click Go away. For more information, contact demon his team over at solarized calm and remember solarize is with one our Okay, Kelsey, where are you?

 

Kelsey  1:00:14  

Hello. Yes, thank you everyone for watching today’s episode. If you haven’t yet, don’t forget to give us those thumbs up. We really appreciate it. Yeah, and don’t forget to follow us on social media. So that includes Facebook YouTube. The YouTube channel is Norman Farrar. If you are part of the channel already, and follow us on social media, you may have noticed that we’ve been doing a couple new style of videos. So that includes some Instagram reels and YouTube shorts. So check those out. Let us know what you think of them. Also, we’re revamping our tic tock as well. So yeah, lots going on. And if you’re interested in learning more about Amazon ecommerce, Walmart’s highly recommend our membership program for the lunch norm group. That is if you visit lunch with norm.com. And click on the membership program, you’ll see that we have a couple of different tiers available for the beer nation. So if you’re interested in small group sessions of q&a is with me and norm. We do a couple sessions every month that’s there’s four sessions all together including a guest lesson. Along with monthly SOPs. You get your own lunch with Norm mug and m&ms and a bunch of other discounts and goodies as well. So check that out. Help support the podcast as well. And I think that’s above its norm. Is there anything else?

 

Norman Farrar  1:01:40  

Well, I guess we’ll see you at a different spot. You’re leaving fairly soon to go back home.

 

Kelsey  1:01:45  

That’s right. I was babysitting dog here while Norman is off vacationing in Florida. So yeah, I’ll be back in my vacation Toronto vacation I saw I saw the pictures.

 

Norman Farrar  1:01:59  

Alright everybody. So tune in every Monday, Wednesday and Friday at noon Eastern Standard Time. Thank you for watching. Thank you for being part of the community. We could not do this without you. And we will see you on Friday. Enjoy the rest of your day.

 

Transcribed by https://otter.ai